The day open with a look at the changes within search engines over the years and a look ahead to the future. This brief look back at the past makes us realize how fast things are moving in the world of search engine marketing. It was only in 2005 […]
When people ask around about the best tools for online marketing, they usually come up with familiar names. Moz, Ahrefs, Majestic, Semrush, Searchmetrics and Sistrix. These tools are all good indeed, and also all very expensive. As a freelancer, these tools are even unaffordable, let alone having more than one. […]
What do you actually do? Can you explain what your job entails? But how exactly do you work? These are just a few questions that you have probably been asked at a birthday party or in a pub. You hear the question, think about it and reluctantly tell a story […]
In our previous blog we briefly discussed the Google Marketing Live event. We briefly explained the various features and possibilities. The central theme of this event was “discovery”. In this blog we would like to tell you more about two interesting features that fit in perfectly: Discovery Ads and Gallery […]
It really seems to be coming now. Amazon wants to take a serious role in the Dutch e-commerce landscape. Amazon.nl will soon open with the full range instead of just the literature section. At the moment, Dutch visitors still have to make their purchases via Amazon.de. In addition, Amazon is […]
This past weekend, Google announced that it has launched a new technique to improve its search engine algorithms. This technique has been dubbed ‘BERT’ and is a major change, with which Google hopes to better understand the intent behind a search query. What exactly is Google BERT? BERT is not […]
Friends of Search edition 2020 is over again. This year our Advertising Specialist Wilco was present to follow the PPC speakers. In this blog you can read briefly about his most important points of the event. Impact of keyword type changes, Every year there is a new development or theme […]
In the age of content marketing and digital brand building seo plugins and tools to . Optimize content performance have gained significant relevance they provide an efficient platform to not only . Create and manage high performing content but also to rank it better on search engines this . Article […]
Traffic you may focus primarily on metrics like unique visitors and page views similarly if . Youre aiming to improve your search engine ranking your attention might lean towards metrics like . Bounce rate and dwell time but regardless of the specific metric optimizing content performance essentially . Means finetuning […]
8 wordpress seo plugins you need to use in 2023 top seo plugins for wordpress . Users there are numerous seo plugins available for wordpress but some stand out for their . Exceptional functionality ease of use and robust features here are five top seo plugins that . Can raise […]
Website and improve content performance on a larger scale lets explore some of the top . Standalone seo tools semrush semrush is without a doubt one of the most popular seo . Tools used by marketing professionals worldwide it provides a comprehensive seo toolkit including keyword research . Tracking backlink […]
Therefore, the conversion target will be anyone who made a transaction. For example, we will not include people who just add products to the cart as conversions. When Jadwiga notices that more people are abandoning their carts, she can set up new actions (e.g. an advertising campaign target at this […]
