The response rate helps you know what percentage of your subscribers were engag with the email after reading it. This is a key metric to assess the quality of your email content . It is calculat by dividing the click-through percentage by the open rate. For example, if out of […]
Clickbait plays straight to our atavistic nature. We humans are constantly looking for information about the world around us. This is because we need information to survive. A group of cavemen know where they can hunt mammoths. This knowledge is the foundation for them to provide food for themselves and […]
