Just be sure to paint a positive picture of yourself, and find a way to engage the reader.
In the second section of your social media manager portfolio, it’s time to showcase your skills and experiences. Social media managers need a variety of skills, such as copywriting, digital marketing, content strategy, analytics, research, and customer service. Show how you’ve used each skill in the past through case studies or stories about accounts you’ve handled.
Be sure to include as many details about the project as possible in this section. Talk about any challenges you faced, how you addressed them, what strategies you implemented and why, and any successes or lessons learned from the process.
Social Media Tool for Financial Services
Social media post on purple background with white writing explaining every detail of the post
any good social media portfolio should include visuals to prove your claims. Include infographics, images, videos, screenshots of posts or campaigns you’ve run–anything that can show potential employers that you have the experience and know-how to deliver results on social media.
Add screenshots of your results with permission from past employers and business email list include links to campaigns you’ve worked on. Using high-resolution visuals of the campaign can help break up the text and make your portfolio visually attractive. Colorful and playful social media portfolio showing graphics made for nanny instagram account.
You Need a Social Media Portfolio
Ctr or other conversion metrics. Share of voice cpc/cpv or other cost-related metrics depending on budgeting activities. Pr coverage and media spots if applicable. The more you prove your campaigns made a difference, the more your portfolio will stand out.
Now that your potential customers know what you can do, it’s time to give them a peek into how you work, and what they can expect. Include analytics that show your performance and effectiveness on social media. These can include.
Sketch out your creative Canada email lead process and how you plan, launch and measure each campaign. Social media campaigns require a solid strategy to be effective–so show them yours! Some examples of processes to outline include.